Ever notice how things around us change, that actually changes our behavior, but we haven’t really noticed it. Like pumping our own gas for those old enough to remember “Filling Stations”. And while there are dozens of changes happening everyday sometimes they slip our awareness. One thing that marketers are doing today that they...
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Every now and again you get to see the fruits of your marketing actions. Our marketing world today revolves around “Sharing”, which in the digital world is akin to Word of Mouth Marketing. The trick is leveraging other people or businesses to help you spread your marketing message. One way that we have found...
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We have been on our soapbox here at the Urbane Laboratory about the number of Facebook Fans a small business or Apartment Community needs to create traction. Until you have mustered up a few thousand Facebook Fans narrowly targeted to your ideal demographic you are mostly talking to yourself. There just isn’t anyone there....
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Eric Brown talks with Mike McClure from Professional One Real Estate and Brokerage of Plymouth, Michigan about the importance of having a large digital “footprint.” Related Posts Partnership Marketing Delivers a Compound Return We have written a lot of articles about expanding your Digital Reach, and the importance of managing multiple channels to enhance that. We...
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Flip flops at work likely doesn’t fit the average property management dress code. That stodgy corporate apparel needs to go. Who ever decided that dressing folks up to look like stuffed puff balls was a great marketing idea. Related Posts The Urbane Way talks with Richard Klein about a new social network - dot429...
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Eric Brown of the Urbane Way and Justin Dunkel of Paragon Apartments discuss how adding Social Media to the mix of their business has increased their traffic and expanded their marketing potential. Related Posts Keeping your business consistent... to a point Facebook reorganized its friends chat list again. Annoying for everyone, including those...
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Eric Brown of the Urbane Way and Justin Dunkel of Paragon Apartments discuss how adding Social Media to the mix of their business has increased their traffic and expanded their marketing potential. Related Posts Does Your Apartment Marketing have a Compound Return As you are thinking about and planning your resident events and apartment...
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Eric Brown of the Urbane Way and Justin Dunkel of Paragon Apartments discuss how adding Social Media to the mix of their business has increased their traffic and expanded their marketing potential. Related Posts Apartment Marketers; Learn How to Spot Web Trends Digital Web Traffic TrendsIf you are an Apartment Marketer, are you paying...
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Eric Brown of the Urbane Way and Justin Dunkel of Paragon Apartments discuss how adding Social Media to the mix of their business has increased their traffic and expanded their marketing potential. Related Posts Facebook Has Become a Leasing Lead Generator We have written a lot about Facebook Marketing here at The Urbane Lab,...
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Eric Brown explains the importance of having a strong presence in the digital world and how that presence drives traffic to your business. As a side benefit, there are additional business alignments that can occur as a result Related Posts Branded Media; The New Marketing Sword Building Your Own Branded Media We had a chance to...
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