Facebook iFrame for Apartment Marketing

June 13, 2011
By

We have been spending a lot of time working our Facebook Apartment Marketing Strategy for Urbane Apartments, our boutique apartment management business. Our Urbane Life Facebook page is starting to grow nicely. We had our biggest gains last month in a number of different metrics;

 

 

  1. (546) New “Likes” in May
  2. (8,733) Active Users in May
  3. (155,343) Post Views in May
  4. (384) Post Feedback Posts in May

We are just under (3,000) Fans, and while we are working on expanding that number, we are keeping our eye on the interactions numbers. We did a lot of different things in May to help drive engagement.

Apartment Availability on our Facebook Page

We also set up an iFrame, that feeds our apartment availability, which is our highest traffic page on our web site, directly into our facebook page, labeled Apt Availability. You can see it here. It works pretty slick. The prospect can see our availability, the unit pictures from Flickr and any You Tube Videos of the unit we have listed.

Using iframes in Page Tabs

Many useful applications have been built for Facebook Pages. You can build your Page Tab apps using iframes rather than FBML. This means you can now build apps that run across Facebook (including Pages and Canvas applications) using the same simple, standards-based web programming model (HTML, JavaScript, and CSS). In addition, you can easily integrate plugins and the Graph API within your tab.

Eric’s background is rooted in the rental and real estate industries. He founded metro Detroit’s Urbane Apartments in 2003, after serving as senior vice president for a major Midwest apartment developer. He established a proven track record of effectively repositioning existing rental properties in a way that added value for investors while enhancing the resident experience.

He also established The Urbane Way, a social media marketing and PR laboratory, where innovative marketing ideas are tested. Eric has been featured in Entrepreneur Magazineand Business Week Magazine.

You can connect with Eric_Urbane on Twitter.

Eric also writes regular articles for the following publications;

 

 


Eric Brown

Eric’s background is rooted in the rental and real estate industries. He founded metro Detroit’s Urbane Apartments in 2003, after serving as senior vice president for a major Midwest apartment developer. He established a proven track record of effectively repositioning existing rental properties in a way that added value for investors while enhancing the resident experience. He also established Urbane Media, a social media marketing and PR laboratory, where innovative marketing ideas are tested. Eric has been featured in Entrepreneur Magazine and Business Week Magazine. You can connect with Urbane_Media on Twitter. Eric also writes regular articles for the following publications;  Multi Housing News Social Media Examiner Search Engine Guide

More Posts

Follow Me:
TwitterFacebook

Blog Traffic Exchange Related Posts
  • blog traffic exchangeApartment Marketing is Broken Apartment marketing as we know it is broken. It does little to enhance the prospects experience, and it is expensive. We believe that there is a better way. Lead to Tour, Tour to Lease Lab Experiment We are setting up for a pretty exciting series of experiments here at the......
  • blog traffic exchangeApartment Marketing: 10,000 facebook fans for your apartment community Good Morning Apartment Marketing Friends,We are starting to work internally much more intensely and are putting much more focus on "Growing the Numbers" of our Urbane Life Twitter following and our The Urbane Life Facebook Fans  which will over all expand our Circle of Influence and Digital Footprint for Urbane Apartments.One......
  • Apartment Marketing; Free Shuttle Service for Residents We have been talking about Partnership Marketing and the effects it will have in 2010 here at the Urbane Lab and want to provide our readers and following with examples of how it can work and the benefit it can provide to your apartment marketing program.We just finalized a deal......
  • blog traffic exchangeApartment Marketing; Videos to Enhance the Prospects Experience Good Morning Apartment Marketing Friends,We are doing some Video Marketing Experiments here at the Urbane Lab on our own apartment portfolio, Urbane Apartments as viewed on our Home Page, "Go Solo". We are drilling down deeper into further Enhancing the Prospects Experience, and we want to start before they ever......
  • Pictures ContridictionsApartment Marketers Are Contradictory So we had a pretty lively twitter feed yesterday on #AptChat, so much so that the host, Mike Whaling disciplined the group; Hoping next week's #AptChat is one w/o personal attacks. Most of us are here for a civil discussion to get better at what we do. #AptChat I think I might have......
Blog Traffic Exchange Related Websites
  • blog traffic exchangeProfessional Blogging Roundup: Winter Begins Take a deep breath... Smell it? It's December and that means holidays, traditions, food, spending, gift giving, time off of work, and quality time with loved ones. Happy Holidays! See you next Sunday. Corporate The Korea Times presents Blogging for a Living. Photoshop Tutorial writes in with 5 Reasons Why......
  • blog traffic exchangeAffiliate Internet Marketing Helpful Hints: How You Can Obtain The Most Desirable From Social Networking Online Marketing fast cash commissions Social media marketing has lengthy been recognised for a successful solution to boost goods and solutions internet based and is also a favorite for all those in internet affiliate marketing. Almost all people as much as the age of forty five or fifty decades outdated inside US......
  • blog traffic exchangeRental Demand Rising: Balance Returning to Real Estate? One of my most important metrics for jumping back into the real estate investing game is on the rise: apartment demand is finally showing signs of life. With millions of families switching from being homeowners to renters, apartment-building values have soared. That isn’t good for renters, who enjoyed falling rents,......
  • blog traffic exchangeFacebook Advertising For Your On-line Business Enterprise facebook for business marketing kitThere are a lot of issues you could do to integrate Facebook marketing into your on line advertising campaign, some of them are- - In case you are arranging some on the web events that are associated to your organization, you could generate an occasion on......
  • blog traffic exchangeThe Two BIG No No's Involving Posting On Some Other Business's Facebook Web Pages There is several etiquette with Youtube, cross the line and individuals will slam people publicly, or more painful, report you to Facebook, who are recognized by shut down people's accounts with 0 % notice. To avoid this negative problem with this but more importantly to experience people respond positively to......

Tags: , , , , , , , , , ,