Stephen Clark’s Backchannel’s gets an upgrade

August 19, 2010
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For years as a journalist, I heard metro Detroiter’s complain of a lack of “good” news. It didn’t matter how many heartwarming feature stories I wrote. The masses only seem to remember the shocking hard news stories, the ones that leave us all forever changed.

Finally, someone has stood up to the challenge to prove that yes, there is good news out there and we are covering it. WXYZ-TV News Anchor Stephen Clark has given us all a chance to be citizen journalists with the creation of Backchannel. In fact, he’s already upgraded to Backchannel 2.1. Take that Apple.

Clark doesn’t just want to hear suggestions for what we consider newsworthy – he wants to see them. So get out your Flip cam. Power up your new iPhone and start recording. Start interviewing. Don’t be shy.

What did Andy Warhol say about your 15 minutes? The time is now.

Per Clark’s suggestion:

Interview that fascinating person you want Detroit to meet. I want you to edit your video and add a narration with some basic information and post it on YouTube. If the backchannel agrees that it’s an interesting story I’ll grab my gear and shoot the story for Channel 7.

He’d like us all to consider ourselves digital correspondents on the Backchannel. After all it is instant news. So share it. Are you trapped on Telegraph? Twitpic it. Don’t forget the #backchannel hashtag. Clark explains it all in terrific detail on his blog right here.

We’re in favor of it. (We’re also in favor of the shout out to friends @DaveMurr @bchesnutt @balanon and @techsocialite). What are your thoughts on the #backchannel concept? Have you been participating? Will you? Let’s see where this takes us!

Post by Stephanie Angelyn Casola, director of PR and Marketing at The Urbane Way and @Steph_Urbane on Twitter. At The Urbane Way, we specialize in social media marketing and PR and lifestyle branding. How can we help you?

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