Welcome to Episode #4 of the series on our interviews with Paragon Properties,
Our Apartment Marketing Promise to Paragon for this project;
• Increase Web Traffic by 60%
• Increase Physical Traffic, (Guest Cards) by 20%
• Decrease Market Costs by 30%
What Are We Doing:
- We have launched the Paragon Life Blog
- We have launched the Paragon Patio
- We have optimized the Paragon Properties Web Site for enhanced SEO
- We have set up a Paragon Life Flickr page, and are in the process of populating the site.
How Are We Doing:
- We have created content for (126) blog posts posts, with rich keywords and tags.
- Paragon Properties are coming up high in Google Page Rankings for key search words
- Web Site Visits have Increased by 161%
- Web Site Page Views have Increased by 136%
- January was the highest Physical Traffic (Guest Cards) and Rental Month for Paragon in the last eight months
Enjoy the Video, as Justin and I bang around ideas,
Eric Brown
Eric’s background is rooted in the rental and real estate industries. He founded metro Detroit’s Urbane Apartments in 2003, after serving as senior vice president for a major Midwest apartment developer. He established a proven track record of effectively repositioning existing rental properties in a way that added value for investors while enhancing the resident experience. He also established Urbane Media, a social media marketing and PR laboratory, where innovative marketing ideas are tested. Eric has been featured in Entrepreneur Magazine and Business Week Magazine. You can connect with Urbane_Media on Twitter. Eric also writes regular articles for the following publications; Multi Housing News Social Media Examiner Search Engine Guide
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